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Mobile Application Solution Canvas Secures Series B Funding

     
 

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The world of Mobile Application Development is growing every day and in every imaginable direction. However, even amidst all this rapid expansion, not every company that wants or needs a custom Mobile Application Development has the ability to create one to suit their needs. That’s changing with the advent of Canvas, an innovative app-creating assistance system that boasts a comprehensive ecommerce solution aimed at helping businesses of all sizes find apps that suit their needs.

Do-it-yourself ecommerce solutions like this are becoming more popular among smaller and independent businesses that don’t necessarily have the cash flow for major development programs or buy-ins for advertising, but still want to be part of the latest trends in ecommerce, mcommerce, and commerce of any other kind. Apparently their model has struck a chord with businesses, because they just closed a series by round of funding, bringing in more than a million dollars.

The 1.2 million dollar funding round was led by Motorola Solutions Venture Capital. The firm, formerly Motorola Ventures was a natural fit for a Mobile Application Developer like Canvas. Along with the name change came a dedication to a new idea technologies, especially ones that would dovetail with Motorola Solutions business strategies. Investment in Canvas unique ecommerce solution was a targeted move for them. Reese Schroeder, managing director of Motorola Solutions Venture Capital, had this to say about the deal.

A Canvas is well positioned at the epicenter of several shifts underway in the mobile business application market, including an increasingly mobile workforce and growing adoption of Smartphones, tablets and enterprise digital assistant devices. With a proven management team, differentiated product offering and a scalable go-to-market strategy we are confident Canvas will continue to gain rapid traction in a mobile apps for business market just beginning to take off.

The investment comes at a key time, as Canvas had already raised about a million dollars in funding. Its ecommerce solution already boasts over 750 apps designed to allow mobile business users to gather, analyze, and share information. Each one is universally customizable for the specific needs of the business that selects it. There are an estimated 400 million mobile business users out there, and a majority of them still rely on paper forms to meet their information needs. Canvas might be changing all that with their app ecommerce marketplace.

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